EMTU-02: Every breath matters: Why nasal health counts (Supported by Haleon)

Tracks
Room 520-AD
Tuesday, September 1, 2026
8:00 AM - 8:45 AM

Details

Early morning symposium supported by Haleon Chair(s) Mr Sherif Guorgui, President of the FIP Community Pharmacy Section, Canada Introduction: A deep dive into the science of how clearer breathing transforms how patients live, think, and sleep — empowering pharmacists with the knowledge and tools to support better every day respiratory wellbeing. Programme:
08:00 – 08:05 Welcome address by the chair
08:05 – 08:25 Better breathing, better care
Prof. Noam Sobel, Weizmann Institute of Science, Israel
08:25 – 08:35 From congestion to care
Dr Arijana Meštrović, Pharma Expert, Croatia
08:35 – 08:45 Q&A
Learning objectives: 1. Understand the science of nasal breathing - how nasal airflow regulates key physiological, psychological, and cognitive functions, including autonomic balance, nitric oxide production, sleep quality, attention, and perceived wellbeing. 2. Recognize the full impact of nasal congestion- disruption of breathing patterns, sleep, mood, cognition, performance, and quality of life, and why patients often underestimate these effects. 3. Identify pharmacist intervention opportunities across the breathing-health pathway - how to screen for breathing related symptoms, provide evidence-respectful counselling, and guide patients toward appropriate medicated and non medicated nasal-care solutions. Take home messages: - Evidence shows that effective nasal breathing supports key physiological and cognitive processes, with implications for sleep quality, emotional regulation, and overall daily functioning. - Nasal congestion represents a prevalent and often under-recognised contributor to reduced quality of life, positioning pharmacists as key healthcare professionals in early identification and support. - Pharmacist-led care involves assessing patient needs and selecting appropriate medicated or non-medicated nasal interventions, alongside education and referral where clinically indicated

loading